Recommended INPS scheme:
SEPARATA
Flat-rate scheme (forfettario)
Eligible for the flat-rate scheme?
Yes
Threshold:
€85,000
Profitability coefficient:
67%
Calculate your taxes
Classification
- SATTIVITÀ ARTISTICHE, SPORTIVE E DI DIVERTIMENTO
- 90Attività di creazione artistica e rappresentazioni artistiche
- 90.1Attività di creazione artistica
- 90.11.0Attività di creazione letteraria e composizione musicale
- 90.11.02Attività di blogger indipendenti
Description
- activities of bloggers whose content is published by a third party
Exclusion notes
- publishing texts and photographs and other contents without video by influencers or bloggers, see 58.19.00
- production of vlogs, see 59.11.00
Excluded from division 90:
- motion picture and video production/distribution, see 59.11, 59.12, 59.13
- motion picture projection, see 59.14
- radio and television broadcasting, see 60.10, 60.20
- photographic activities, see 74.20
- cultural education (non-academic teaching of instrument playing, painting, acting, dancing, etc.), see 85.52
- operation of museums of all kinds, archaeological and historical sites and monuments, libraries, archives, botanical and zoological gardens, see division 91
- preservation of historical sites, see division 91
- activities of nature reserves, see division 91
- conservation and restoration of cultural heritage, see 91.30
- gambling and betting activities, see 92.00
- sports, amusement and recreation activities, see division 93
Excluded from class 90.11:
- (re)production, distribution of books and music, see section J
- publishing texts and photographs and other contents without video by influencers or bloggers, see 58.19
- production of vlogs, see 59.11
- translators working on book editing, see 74.30
- activities of independent musicians and actors participating in video and audiovisual content of all kinds, see 90.20
Frequently asked questions
Does a blogger who writes for a third-party platform use 90.11.02?
Yes, if the blog content is published by a third party. If the blogger publishes and manages their own editorial product — mainly text and images without video — the comparison may be 58.19.00.
A blogger who mainly produces videos — 90.11.02 or video production?
If the activity is producing vlogs or video content, the local classification points to 59.11.00. 90.11.02 is better suited to text-based blogging published by third parties.
I am an influencer who appears in videos and content published by brands — does 90.11.02 apply to me?
Usually not, because 90.11.02 is designed for bloggers who write text. For individuals who appear as influencers in vlogs and audiovisual content published by third parties, the classification treats them under the performing arts, at 90.20.09.
A blogger who writes news and does journalism — still 90.11.02 or 90.11.01?
If your work is journalism, even on a blog, the closest code is the journalists' code, 90.11.01. 90.11.02 is for bloggers whose content is published by third parties outside traditional journalistic work.