Recommended INPS scheme:
SEPARATA
Flat-rate scheme (forfettario)
Eligible for the flat-rate scheme?
Yes
Threshold:
€85,000
Profitability coefficient:
78%
Calculate your taxes
Classification
- NATTIVITÀ PROFESSIONALI, SCIENTIFICHE E TECNICHE
- 73Attività di pubblicità, ricerche di mercato e pubbliche relazioni
- 73.30.0Pubbliche relazioni e comunicazione
- 73.30.01Attività di rappresentanza di interessi
Description
- lobbying activities
- provision of advice, guidance and operational assistance, to businesses and other organisations on public relations and communication, e.g.:
- political communication
- public and institutional communication
Exclusion notes
Excluded from division 73:
- activities by which income is generated by advertising are classified according to the actual activity (e.g. publishing of advertising newspapers)
- sale of advertising time or space directly by owners of the time or space (publishers, etc.), see the corresponding activity class
Excluded from class 73.30:
- sales promotion if supplied by the same traders for their customers, see section G
- activities of agents involved in the wholesale of pharmaceutical goods, see 46.18
- activities of agents involved in the wholesale of medical goods, see 46.18
- advertising agencies and media representation services, see 73.1
- market research and public opinion polling, see 73.20
- design and consulting with respect to visual communication, see 74.12
Frequently asked questions
I do lobbying and represent interests before institutions: is ATECO code 73.30.01 correct?
Yes, 73.30.01 covers the representation of interests — i.e. lobbying — and consultancy in public relations and communication for businesses and organisations, including political, public and institutional communication.
I handle corporate communications and PR but not lobbying: do I stay on 73.30.01 or is there another code?
For public relations and communications that do not involve the representation of interests, the code is 73.30.09, which covers corporate, technical and social communications. 73.30.01 is specific to lobbying and political and institutional communication.
Is representing interests different from advertising? Isn't it all 73.11?
Yes, it is different. 73.30.01 covers relations and representation before institutions and communications, while the conception and management of advertising campaigns fall under 73.11.01 and 73.11.02. One influences decisions and opinion; the other promotes products and brands.