Recommended INPS scheme:
SEPARATA
Flat-rate scheme (forfettario)
Eligible for the flat-rate scheme?
Yes
Threshold:
€85,000
Profitability coefficient:
78%
Calculate your taxes
Classification
- NATTIVITÀ PROFESSIONALI, SCIENTIFICHE E TECNICHE
- 73Attività di pubblicità, ricerche di mercato e pubbliche relazioni
- 73.30.0Pubbliche relazioni e comunicazione
- 73.30.09Pubbliche relazioni e comunicazione n.c.a.
Description
- provision of advice, guidance and operational assistance, to businesses and other organisations on public relations and communication, e.g.:
- business communication
- technical communication, e.g. regarding the safe use of products
- social communication
Exclusion notes
Excluded from division 73:
- activities by which income is generated by advertising are classified according to the actual activity (e.g. publishing of advertising newspapers)
- sale of advertising time or space directly by owners of the time or space (publishers, etc.), see the corresponding activity class
Excluded from class 73.30:
- sales promotion if supplied by the same traders for their customers, see section G
- activities of agents involved in the wholesale of pharmaceutical goods, see 46.18
- activities of agents involved in the wholesale of medical goods, see 46.18
- advertising agencies and media representation services, see 73.1
- market research and public opinion polling, see 73.20
- design and consulting with respect to visual communication, see 74.12
Frequently asked questions
I provide consultancy in public relations and corporate communications: is ATECO code 73.30.09 correct?
Yes, 73.30.09 covers consultancy, guidance and assistance in public relations and communications: corporate, technical and social communications, when not falling under the representation of interests.
I do lobbying and political communications: do I stay on 73.30.09 or is there a dedicated code?
There is a dedicated code: lobbying and political and institutional communications fall under 73.30.01. 73.30.09 is the container for PR and communications not elsewhere classified — neither lobbying nor product promotion.
PR or press office versus advertising: 73.30.09 or advertising campaigns?
Use 73.30.09 when you sell relationships, reputation and communications. The conception and management of advertising campaigns involving creativity and media falls instead under 73.11.01 and 73.11.02. Advertising promotes a product; PR manages relationships and image.